Sony Are Not Worried By PS Vita Japanese Launch Sales Figures
As the gap closes on the PlayStation Vita launching in Europe and America on the 22nd February, Sony discusses their current state of sales in Japan.
Since the launch in Japan on December 17th, Sony have reported with Media Create that nearly 325,000 units were sold to gamers in its first week on the shelves. That may seem impressive, however that number has dramatically dropped during the second week of sales, with the console selling about 72,500 unit according to Media Create, and just under 43,000 units by week three.
In a recent interview with GameSpot at CES 2012, Sony director of hardware marketing John Koller said that PS Vita sales in Japan aren’t a concern for the company.
If you look at the word-of-mouth factor, it’s really strong because people are bringing it home and really enjoying it,” he said. “That satisfaction rate is really high. But also in terms of when we funnel in additional hardware units, that’ll dictate how many sales there are and how many sell through.
We’re still in the first couple weeks, and we’re trying to get as many units into market as possible. We’re going to give it some time, but overall those numbers have been to forecast,
Koller also mentioned Sony’s game plan for software releases on the PS Vita. Koller said that there are a few major titles in the works for the PS Vita coming on a consistent basis in the months ahead.
What we really wanted to do, and I think we learned from past, most recent, handheld device launches, is that you don’t want to launch strongly and then go dark for three or four months and have nothing…So in subsequent months for Vita, we have launch, then we have MLB, then we got Mortal Kombat, then Resistance, then Little Big Planet, then Call of Duty, and Assassin’s Creed.
Do you the sales figures worry you? Let us know in the comment box below if you will be purchasing a PS Vita at launch. You can also lets us know via Twitter.
Source – GameSpot