Hellblade – Business Of Creation Developer Diary
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With Ninja Theory’s unique move of being publisher free, it gives them complete freedom of creation for Hellblade and it means that they have no release date deadline pressures set by the publishers either. So with that in mind, the latest developer diary from the studio looks at that freedom and the benefits that it brings to the table.
Hellblade will release exclusively to the PS4 next year.
In the video we talk about Ninja Theory being “independent”, and we mean this in the traditional sense of the word. Ninja Theory is a studio that is not controlled by another company. And in the case of Hellblade we are creating and publishing the game ourselves. Why don’t we call ourselves “indie”? There is a particular ethos, culture and energy that surrounds the word “indie” that we admire, but we don’t think we’ve earned that tag yet. After all, we are working on several other projects with big publishers.